Princess Cruises Welcomes Hampton Water Rosé to Its Star-Studded Love Line Collection

Fresh off the christening of Star Princess—with Camila and Matthew McConaughey as godparents—Princess Cruises continues to raise the bar for onboard indulgence with the newest addition to its Love Line Premium Liquors Collection: Hampton Water Rosé.
Created by Jesse Bongiovi, his father Jon Bon Jovi, and legendary French winemaker Gérard Bertrand, Hampton Water Rosé brings its award-winning sparkle and style to sea, offering both still and sparkling selections. Now available fleetwide—and included in the Princess Premier and Princess Plus beverage packages—this celebrated wine invites guests to toast life’s unforgettable moments on board.
“Hampton Water is about bringing people together over great conversation and even better wine,” said Jesse Bongiovi. “To have it featured aboard Princess Cruises—a place where countless memories and connections are made—is an incredible opportunity to share our rosé with people who truly value celebration and togetherness.”
Princess introduced the new pour during a special executive forum aboard Star Princess, emphasizing its commitment to exclusive and elevated culinary experiences.
“Our Love Line Collection celebrates the spirit of connection through premium, celebrity-crafted libations that elevate the onboard experience,” said Sami Kohen, Princess’ Vice President of Food and Beverage. “Hampton Water Rosé is more than a wine—it’s a reflection of the lifestyle our guests embrace: vibrant, celebratory, and inspired by the stars they love.”
The Love Line Premium Liquors Collection includes a curated lineup of wines, spirits, and zero-proof options created by a constellation of celebrity partners, including:
- Pantalones Organic Tequila – Camila & Matthew McConaughey
- Meili Vodka – Jason Momoa & Blaine Halvorson
- Sláinte Irish Whiskey – Liev Schreiber
- Archer Roose Wines – Elizabeth Banks
- Seven Daughters Moscato – Taraji P. Henson
- Melorosa Wines – Jason Aldean, Kasi Wicks & Chuck Wicks
- Love Prosecco – Romero Britto
- Zero-Alcohol Sparkling Rosé – Kylie Minogue
- Betty Booze – Blake Lively
From pop stars to Hollywood icons, Princess Cruises continues to pour star power into every glass—inviting guests to sip, savor, and celebrate at sea.
To plan your voyage, fill our a request form to get started today!

